Niche Academy helps libraries train staff more quickly and efficiently than ever before. Get access to thousands of videos and tutorials from a global...
Join Chelsea Kovalevskiy as she describes the Next Chapter Program—a partnership between the Dade County branch of the Cherokee Regional Library and the Dade County Jail. Learn how your library can utilize this program, or create your own, to make a life-changing impact to one of the most vulnerable populations within your community.
Join Tom Bober, school librarian and 2018 Library Journal Mover and Shaker, to gain an understanding of tweens’ and teens’ news literacy realities. Librarians of all kinds will leave the webinar with a practical set of simple terms, resources, and approaches librarians can support their news literacy growth.
Join Paula Willey and Andria Amaral, authors of The Passive Programming Playbook: 101 Ways to Get Library Customers Off the Sidelines, to turn your high concept goals into inclusive reality with practical examples of passive programming that works, taking a problem-solving approach to space, time, and money limitations - including how to create interactive programming when the doors to the library are locked.
Join Cordelia Anderson, APR, to learn about the traditional concept of the “marketing funnel” to look at the ways that libraries get, keep, and sometimes lose customers. Learn about the stages of the funnel, the ways that customers move through the funnel, and some of the “holes” that cause us to lose customers along the way. Discover strategies to close these holes and increase customer engagement for your library, making your marketing more effective.
Join Elaina Norlin, author of Six Step Guide to Library Worker Engagement, to learn how to identify common recruitment mistakes, create "leadership vision statements" that will provide focus and clarity to support long-term strategic planning, and how to align these vision statements with candidate interview questions.
Niche Academy helps libraries train staff more quickly and efficiently than ever before. Get access to thousands of videos and tutorials from a global...
Since 2014, Niche Academy has been helping libraries all over the world dramatically increase their eResource circulation, with many seeing growth of ...
Marketing, in the library world, is how we communicate our value to the people we serve. With effective marketing, we help potential users understand ...
Most of the patrons using the computers in your library and everyone who is connecting from outside the library will interact with your website. Given...
Originally presented Oct. 14, 2016 For this webinar, we partnered with Kathleen O'Dell, the Community Relations Director at the Springfield Missouri P...
Originally presented August 17th, 2016. Most of us in the library world weren't trained to be marketers. We feel constrained by the limits of our expe...
I should start out by telling you that I'm not a graphic designer or an artist of any kind. I'm not a trained marketer either. I have an MA not an MBA...
Originally presented December 2015 This webinar focuses on some simple ways to drive up electronic resource utilization.
Originally presented February 11, 2016 Shows easy to use tools and step-by-step techniques for creating graphics that effectively promote library reso...
Originally presented September 2015 Stephen Abram is a librarian and an advocate for libraries. He is a big picture thinker and a longtime observer an...
There is a sense of community that runs deep among librarians. Generally speaking, they are quick to share their time and expertise, and also quick to...
INTRODUCTION: The Niche Academy platform provides value to libraries by helping them deliver their own educational curriculum more efficiently. The re...
Libraries offer a great product to their customers. They offer educational resources that help people solve their most pressing problems and achieve t...
There’s a car dealership near where I live that has a new motto: “We Hear You”. They have a long-running series of billboards emphasizing the message ...
All too often I hear people say, “I didn’t know xyz resource was available from the library.” Then, inevitably a little while later I hear, “How does...
